The company aims to introduce artificial intelligence to manage ad distribution software by next year. With the new change, AI will be able to suggest versions of ads, change video ads, and manage image settings. AI can also make changes based on the location where ads are distributed. Meta's social media platform has more than 3 billion users globally. With the arrival of new AI tools, media planning and ad creation will become a few billion easier. Experts say that Mark Zuckerberg's new decision will cause a huge setback for those in the advertising sector. However, Meta's explanation is that it will be very useful for advertising companies with small budgets.
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